Rethinking Business Done Well
I recently sat down over a two-day period with the Owners and Directors of Operations of 15 large hearing care practices. This group collectively represents some of the more efficient organizations in our industry, each one easily within the top five percent in terms...
Online Scheduling: Everything You Need to Know Fill Your Book
This is a sentiment we can all relate to. There are only so many hours in a day to check things off our to-do lists. We have places to get to, people to see, and things to do – you know how it goes. When it seems like all we do is go, go, go, it helps to have some...
The Importance of a Multi-Faceted Marketing Approach
Have you ever completed a new marketing campaign (whether it be direct mail, newspaper ad, or Facebook ad) and you’re waiting for the phone to ring, but it just doesn’t? Or maybe the phone does ring, you set a few appointments and sell a couple of units, but it’s not...
Community Outreach: Do It Right & Drive More Sales
Hopefully, you’ve spent 2019 focusing on your practice. Not just making sure you’re selling hearing aids but working on the internal health of the business: You’ve completed a pricing analysis, ensured every employee has the right training to be successful, and you’re...
Drive the Highest Levels of Growth Through Employee Engagement
Your brand is who you are. It’s how your community, patients, current and prospective employees, and competitors perceive you. It’s reflected by the team that you’ve assembled, for better or worse. And, it is intentional (i.e. it does not occur by accident)—you create...
Final Rule on Overtime: Everything You Need to Know for 2020
Last month, the U.S. Department of Labor published its long-awaited Final Rule to the "white collar" overtime exemptions which will go into effect on January 1, 2020. The federal Fair Labor Standards Act (FLSA) overtime rule determines whether employees are eligible...